Posting, Publicity, & Branding Guidelines

Student clubs are encouraged to promote their events and activities through posters, handouts, and social media. All promoted materials must follow College of Western Idaho (CWI) policies and receive any required approvals before distributed or displayed.

Posters

Posters are designed to promote events and activities in approved campus posting locations. Club leaders, club members, or club advisors may not post materials independently; all posters must go through the approved posting process.

Submission Requirements

Submit poster designs to clubs@cwi.edu by Wednesdays at 11:59 p.m. for posting distribution on Friday. Submissions should include the following:

  • Poster size: 8.5” x 11”
  • Poster acceptable file type: PDF[MH1]
  • Desired campus posting locations
  • A blank white box (2” x 1”) in the lower right corner for approval stamping

Student Affairs reviews, approves, stamps, and prints all posters on campus. Posters submitted after the weekly deadline will be distributed for posting the following Friday.

Handouts

Handouts include flyers, brochures, leaflets, cards, and other materials distributed directly to individuals. Handouts may not be left unattended on tables, counters, or other campus surfaces.

Printing Requests

Submit handout designs to clubs@cwi.edu at least three (3) business days before they are needed. Clubs need to include the following:

  • Print size
  • Print quantity
  • Print acceptable file type: PDF[MH2] 
  • Individual picking up request

For self-printing, clubs can use the paper cutter located on the third floor of the Nampa Campus CapEd Student Success Center (NCSC).

Branding & Mascot Use

Student clubs play an important role in representing themselves at CWI. To ensure consistency with CWI branding standards and mascot guidelines, clubs should review the Mascot Usage Guide before creating logos, marketing materials, merchandise, social media content, or promotional items. The guide outlines expectations for the use of CWI branding, use of the mascot, endorsements, sponsorships, and social media communications.

Mascot Usage Guide for Student Clubs

To maintain consistency and protect the integrity of the College’s identity, student clubs are prohibited from using the official college logo or mascot in any of their materials or activities without prior written approval from CWI Marketing and Communications.

Compliance

  • Posters displayed without approval will be removed, and repeated violations may result in sanctions.
  • Materials containing solicitations, obscene, libelous, illegal, or policy-violating content are prohibited.
  • Freestanding signs, easels, and similar displays require approved from the Office of Student Engagement prior to placement. Student Engagement will work with Facilities to coordinate approved placement to avoid obstructing traffic and building access.

By following these guidelines, clubs can effectively promote their activities while helping maintain a safe, welcoming, and professional campus environment.